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The Strange Reason Men Used To Dress Like This

Weird History | September 8, 2026



For centuries, men’s fashion was anything but boring. The wealthiest and most powerful men in history were often the biggest fashion trendsetters and they wore elaborate clothing, extravagant accessories, wigs, makeup, heels, and enough decoration to make modern red carpets look tame. So why did men’s fashion go from flamboyant and extravagant to the relatively restrained suits and casualwear we associate with men today? And why did fashion eventually become so strongly associated with women?

On this episode of Weird History, we look back at a time when high society demanded that men look fashionable, wealthy, and impossibly extravagant to explain how much of the blame can be traced back to one extraordinarily influential man whose choices helped permanently reshape the way an entire gender thought about clothing.

Do you wish more men still dressed with flair? Let us know in the comments.

(Much like real history, this video was produced entirely by human beings.)

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#mensfashion #men #weirdhistory

Written by Weird History

Comments

This post currently has 39 comments.

  1. @triadmad

    September 8, 2026 at 5:57 pm

    During the late '70s disco era, I bucked the fashion trend by dressing in jeans, t-shirt, and unbuttoned flannel shirt. I was grunge before grunge became cool 10 years later. That's pretty much still my fashion choice, except for around early May through September, when I set the flannel shirts aside.

  2. @ulrichh5241

    September 8, 2026 at 5:57 pm

    Before the triumph of capitalism in the 19th century, only a very small, privileged class – mostly the aristocracy and a small section of the middle classes – could afford to concern themselves with clothes and extravagance. I think the French Revolution, shortly before the capitalist shift, also moved the image of masculinity towards that of the rough-and-ready lad. We continue to emulate this – by and large – to this day. Of course, there have always been, and still are, counter-movements to this masculine archetype. The latest experiment is the ‘woke’ movement, which we are currently enduring. May God bring it to a swift end🙏

  3. @EndtheWokeMadness

    September 8, 2026 at 5:57 pm

    Starting as a commissioned officer is not a rank at all. He started as a Cornet and retired as a Captain. Even senior non-commissioned ranks like the Regimental Sergeant Major would have to salute him and call him sir. The lowest rank is private or the equivalent in the terminology of his regiment. The life of an officer was a privileged life of a gentleman, unlike the rough life of an ordinary soldier. The slightest bit of research would have uncovered this information.

  4. @tompommerel2136

    September 8, 2026 at 5:57 pm

    There's something incongruous about the notion of dandyism as a reaction to earlier 18th century men's elaborately fashionable attire. It seems more likely that the increasingly neo-classical aesthetic of the last decade of the century & the following Napoleonic decade was about trimmed-down 'flamboyance', yet the term dandy ironically suggests an increase in affected men's mannerism. So, I think there is a case for not conflating the 'economy' of Brummel's influence with dandyism, as this is an entirely different phenomenon.

  5. @maryloumawson6006

    September 8, 2026 at 5:57 pm

    What you meant was "cannot be OVERSTATED" which of course means it is impossible to OVER state his influence What you said "cannot be UNDERSTATED means just the opposite but actually makes no sense When something is UNDERSTATED it means that it barely registers Such as 'his style of fashion is understated but elegant' It means not overt – not notable!

  6. @vernicethompson4825

    September 8, 2026 at 5:57 pm

    In the 1960s and 70s, men rebelled for a while by wearing colorful clothes, often tight-fitting, and paying a great deal of attention to their appearance, including wearing cologne in excess. The disco era was when this style reached its height. In part, it was a reaction against the Vietnam War. I don't think Beau Brummel was the only influence on men's fashion; it seems that military service itself is a major contributor, as Brummel himself may have discovered. Soldiers and sailors must dress in practical yet attractive uniforms for unity. Yet after they retire, or the war ends, they continue to dress this way out of habit. My father, a WWII vet followed this trend. So what exactly ended the disco trend of elaborate dress for men? It was the election of Ronald Reagan and his conservative style of dress and his support for military service, as he started a couple of wars. And forty years of mostly conservative government in the US, and UK with Thatcher's election, contributed the most, in my view, to the boring and drab looks men are encouraged to still wear today, except in special circumstances. Men in nations not affected as much by WWII still dress in traditional attire (such as Middle Eastern Arabs and Indians).

  7. @elettner

    September 8, 2026 at 5:57 pm

    Because it was not practical, not comfortable, it was expensive, and ridiculous. Pay attention that they were all Royal people. Normal people never dress like peacocks.

  8. @Useless-girl_gaming2

    September 8, 2026 at 5:57 pm

    Oh my, what I'd give if women's clothes were as simple to pick from as today's men's basic clothes are in the store! You guys have no idea how much time it takes to swift through all the "fashionable" and 90% unflattering crap that's in women's sections in shops, and more often than not you come out of 3 or 4 stores with little or no clothes bought after HOURS of searching…. Not to mention that it was already a chore to persuade yourself to go "clothes hunting" for days if not weeks beforehand, because you just know how much success depends on luck nowadays. While in contrast I look at men's sections and right away know what I'd choose (and sometimes I do find stuff there that I buy for myself cuz they fit better and are more comfortable!).

    While I'm glad neither men and women have to wear clothes like centuries ago, fashion still sucks, in my opinion! (And yeah, if I could, I'd wear metal band shirts to work every effing day…)

  9. @tremorsfan

    September 8, 2026 at 5:57 pm

    A video on the gradual acceptance of women wearing traditionally men's clothing. Did you know it was technically still illegal for women to wear pants in Paris until 2013?

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