Veruca Salt – More Than A Roald Dahl Character – Alt Hit Wonders
Few sounds in alternative rock are as heart-racingly giddy as the opening “Ow” of Veruca Salt’s “Seether”. In 1994, the band found themselves the perfect band for the moment, crunchy Grunge topped with a sprinkling of 60s pop harmonies, fronted by two photogenic alt-guitar heroes. But having seemingly appeared out of nowhere, and despite the quality of their songs, tastemakers were quick to cry foul, that this band might be, whisper it, a label-built fabrication. It was this slander that eventually killed them. This is alt-hit wonders, and this is the story of Veruca Salt: Proof that calling women in bands industry plants has been happening since the 90s.
#verucasalt #grunge #musicdocumentary
Fact-checking by Chad Van Wagner.
00:00 Introduction
00:47 The Origins of Veruca Salt
05:11 American Thighs & Seether
13:01 “Veruca Salt are Factory Made”
17:00 Lasting Influence & Return of Veruca Salt
Soundtrack
Luar – Citrine (https://soundcloud.com/luarbeats)
Jesse Gallagher – The Golden Present
Luar – Anchor (https://soundcloud.com/luarbeats)
You can also follow me here:
Bluesky: https://bsky.app/profile/trashtheory.bsky.social
Facebook: https://www.facebook.com/TrashTheoryYT
Or support me on Patreon:
https://www.patreon.com/TrashTheory
Sources
Pretend We’re Dead: The Rise, Fall, and Resurrection of Women in Rock in the ‘90s by Tanya Pearson, 2025, Grand Central Publishing
“Minty Fresh’s Freshly Minted Bands Draw Biz Attention” Eric Boehlert, Billboard, Apr 1994
“Generation Next” Chris Mundy, Jancee Dunn, Kara Manning, Rolling Stone, Jul 1994
“THE SOUND AND THE FLURRY” Chicago Tribune, Sep 1994
“Veruca Salt Rocks The Charts” Carrie Borzilla, Billboard, Dec 1994
“Veruca Salt: See Salt” Rob Tannenbaum, Details, Dec 1994
“Veruca Salt interviewed about “American Thighs”” Bob Gourley, Chaos Control, 1995
“Thigh Masters” Craig Marks, Spin Magazine, Jan 1995
“Veruca Salt: Saline of the Century” David Bennun, Melody Maker, Jan 1995
“Saline Solution“ Al Weisel, Rolling Stone, Jan 1995
“American Thighs Review” Chris Molanphy, CMJ New Music Monthly, Jan 1995
“Next Big Things” Eric Gladstone, CMJ New Music Monthly, Feb 1995
“ONCE TAKEN WITH A GRAIN OF IT, VERUCA SALT FAST BECOMING…” Daily Press, Mar 1995
“Veruca Salt: Salted Nuts” Andrew Mueller, Blah Blah Blah, Mar 1997
“Ooh, Barracudas!” Jonathan Gold, Spin Magazine, Jul 1997
“Whatever Happened To: Veruca Salt” Alex Young Consequence, Jun 2010
“Veruca Salt Have a Lot of Catching Up to Do” Stephanie Dubick, VICE, May 2014
“Veruca Salt: Divide To Conquer” Scott McLennan, mX, Sep 2014
“Veruca Salt reunites to tell story of breakup, recovery in ‘Ghost Notes’” Brendan Hornbostel, LA Times, Jul 2015
“‘We Broke Each Other’s Hearts’: Nina Gordon On Breakups, Reunions & What The Future Holds For Veruca Salt” Jade Kennedy, Music Feeds, Nov 2017
“Life Imitates Art For Veruca Salt” Anthony Carew, The Music Australia, Jan 2018
“L7’s Donita Sparks: My Favorite Grunge Albums” Kory Grow, Rolling Stone, Apr 2019
“All hail Veruca Salt: The oral history of American Thighs” Alex McLevy, AV Club, Sep 2019
“25 Years of Veruca Salt’s Eight Arms to Hold You” Audrey Golden, Louder Than War, Mar 2022
“The Genius Of… American Thighs by Veruca Salt” Cat Woods, Guitar.com, Oct 2022

@megaton_a
May 17, 2026 at 7:31 am
Volcano Girls is the superior single. I said it.
@jawshhedd7339
May 17, 2026 at 7:31 am
They had penises
@hollykruse
May 17, 2026 at 7:31 am
Nina Gordon was also influenced by the music of Scott Miller (Game Theory/The Loud Family), plus the Chicago area (which some might extend down to Champaign-Urbana and nearby, with Screams, 3 Hour Tour, etc.) had a long tradition of power pop to which many connected Veruca Salt and Liz Phair: Cheap Trick, Material Issue, Urge Overkill, The Elvis Brothers, Shoes, even Enuff Z’Nuff. Plenty of people saw Veruca Salt as much in this tradition as they did grunge. It is undoubtedly true that the reason they got a major label deal so quickly is that they could be associated with grunge, just as The Breeders (also not really “grunge”) could, despite being so melodic.
@NevTheDeranged
May 17, 2026 at 7:31 am
American Thighs was one of the first CDs I ever bought back in the day, (my first record club order, which, honestly, was all amazing albums- teenage me had hella good taste!) and still one of my all time favorites. Thanks so much for this!
@vevvenennevvev5945
May 17, 2026 at 7:31 am
0:41 Calling men in bands industry plants has been happening just as long, what's your point? Why did you specify "women in bands" like it's any different for women than it is for men? Because it's not.
@younghan3573
May 17, 2026 at 7:31 am
The Industry plant complaints is petty, trends have always been apart of Art making.
@kennethanderson8827
May 17, 2026 at 7:31 am
I was never a lying sack of shit. I was an occasional embellisher. But I have an excuse. It was in order to cover up my alleged drug use. Therefore, I plead the 5th Amendment right to withhold testimony on the advice of my imaginary counsel that I cannot afford. Damn, if I can’t afford imaginary legal representation I might be broke as a joke. And that ain’t funny- it’s hilarious. 👽🛸🖖
@oscartango2348
May 17, 2026 at 7:31 am
I have concept of how much a litre of water is. I'm guessing like a bucket?
@wavelengthrecords-1
May 17, 2026 at 7:31 am
Clickbait bullshit title
@redrix3731
May 17, 2026 at 7:31 am
Must be weird that your greatest legacy as an artist, in the public consciousness at least, isnt one of your own songs, but your ex-husband's band's most famous song, about singing along to your song…..
@redrix3731
May 17, 2026 at 7:31 am
Of note for detail: Bend Me Shape Me WAS originally sung by a female duo called The Models, who were actually models, and who basically recorded it as a weird sexy psychedelic pop novelty, a year before the Rare Breed (and Amen Corner in the UK) versions. So the '' female perspective twist'' was there decades before Veruca Salt. Cool wellresearched video though.
@Claythargic
May 17, 2026 at 7:31 am
if you think these guys got to successful to fast you should look at the Queensryche story.
@christopherharvie8716
May 17, 2026 at 7:31 am
Never saw Veruca Salt as fake.
They were awesome l.
@KidMeatball
May 17, 2026 at 7:31 am
American Thighs is one of the most underrated albums of the 90's. It's like sweet bipolar AMSR rage. Perfectly engineered and produced to capture the emergence of these voices.
@scottneil1187
May 17, 2026 at 7:31 am
Listen to them all the time, bloody love them. Elastica are a constant on my playlist too, wish we got more from them.
@gabe_s_videos
May 17, 2026 at 7:31 am
"Women led band will continue to be labeled as such as long as bands like Veruca Salt exist."
Sounds like, in addiction to the "industry plant" conspiracy theory, they were also patient zero for men using a the idea of feminism as an alibi to bully women.
(Also, thank you for introducing me to the term "fair hate." I plan on using that one a lot more now)
@jacobjames1171
May 17, 2026 at 7:31 am
I never really considered them at the time and still don't care about the band now.
@Rigel7WasAlreadyUsed
May 17, 2026 at 7:31 am
The majority of the bands and movements you cover are things I'm only vaguely aware of at best, and about 8/10 times I leave your videos ready to deep dive the artists you've covered. This is one of those times. Thanks, TT!
@S_Over_Street
May 17, 2026 at 7:31 am
Veruca Salt had very good catchy Alternative songs at that time. Anytime I hear Seether & Volcano Girls just brings me back to my youth (late teen / early adulthood). When I heard Nina Gordon went solo with a minor hit song back in 2000, I was like guess that’s it for the band. Nice to see they patched up their differences & are still out to today all while a new crop of 90s Alt guitar driven bands are influenced by them.
@crankbyhawg
May 17, 2026 at 7:31 am
volcano girls was a jam. also wasn't there some beastie boys connection?
@levitation25
May 17, 2026 at 7:31 am
I don't remember them but I remember liking "Tom Petty Loves Veruca Salt" by Terrorvision. Years later I saw them performing Seether on here and yes I would have liked them at the time if I had been aware of them and not so absorbed in listening to Nirvana and Oasis.
@hvalenti
May 17, 2026 at 7:31 am
Straight off, TT frames the band as victims. The Strokes were also called industry plants, privileged daddy-boys. Maybe TT just needs something interesting to say about a band that was kinda cool but didn't do that much.
@moodlampActual
May 17, 2026 at 7:31 am
Foid rock
@JaradLevy
May 17, 2026 at 7:31 am
Man, I've always loved Veruca Salt. Does anyone even listen to music critics? Who cares what those snobs think. Thank you MTV for showing me all these great bands back in the day.
@billwalsh388
May 17, 2026 at 7:31 am
"Spider monkey is a good lie"
@visualspark6308
May 17, 2026 at 7:31 am
Liz Phair’s debut album is so good
@westernbitterfish
May 17, 2026 at 7:31 am
I saw them at Tractor Tavern in Seattle, the second show of their 2014 reunion tour. It was a fantastic show. Man, that was a good year for tours. I also saw Shonen Knife at the same venue and The Breeders at Showbox, among some other less alt rock shows.Being smack in the middle of secondary school when a lot of this story took place this is the stuff that most influenced me in those formative years.
@mihnt
May 17, 2026 at 7:31 am
Recently saw a comment on a video of a girl that had just been signed accusing her of being an industry plant. Her content had been around for years and it is very obvious because some of it's pretty amateur. So we know that of crap starts right as soon as any female see even a tiny bit of fame in the rock/metal crowds.
@davety101
May 17, 2026 at 7:31 am
Hey is there any chance of video on the Wildhearts with the recent cancer diagnosis of Ginger
@rick.d
May 17, 2026 at 7:31 am
"That'll never be me, that'll never be me, that'll never be never be me, noooo!"
@tommykeeling7697
May 17, 2026 at 7:31 am
Veruca salt were amazing
@biancachristie
May 17, 2026 at 7:31 am
My 90s band that never got their flowers is Urge Overkill, another Chicago outfit who are still going after all these years
@seanwieland9763
May 17, 2026 at 7:31 am
Just like how Larry Ellison’s daughter is blowing her inheritance on woke identity politics making propaganda movies and industry plant video games like Mixtape. 🪴
@vlogerhood
May 17, 2026 at 7:31 am
I had never thought about how clearly Karmela's Game has influence from Veruca Salt. But yeah for sure.
@claytonbouldin9381
May 17, 2026 at 7:31 am
Exile In Guyville is one of my favorite albums from the 90s.
@nyarlathotep1328
May 17, 2026 at 7:31 am
will there ever be a rock band made up of women who don't feel sorry for women for being women?
@SteRDLK
May 17, 2026 at 7:31 am
I love when you do a section highlighting modern similar bands/bands inspired by the subject artist, the Beabadobee and Charly Bliss shoutouts were cool!
@Inflorescensse
May 17, 2026 at 7:31 am
I bought the CD on release. I was 11. I thought they were so hot.
@nicholasbstone
May 17, 2026 at 7:31 am
My first Rock Show!!!! 1995, at "The Edge" in Orlando Florida on their American Thighs tour. Bass player looked like he was puffin a J for the first half of the set, too.
@ogrpg6256
May 17, 2026 at 7:31 am
It took me 17 years to find that stupid orange record of seether – SPIN and Rolling Stones were assholes, not once as a fan did I ever feel they were industry plants. That's probably the dumbest thing I've heard, they were at the time when they needed to be there.
@kingnurk888
May 17, 2026 at 7:31 am
Many rock artists were dismissed and underrated for being females, and Veruca Salt was in my opinion the biggest "victim" of this process. Such a genuine, creative and talented band, whose influence is so big and important to these days, like this video also shows very well, and they never got half the success and praise they deserved. Ironically, even a genius like Dave Grohl or one of the biggest bands from the 2000's like Seether were directly influenced by them, but nobody ever questioned their talent or authenticity. Because they're male, and had a "manly" appeal. This kinda thing annoys me cause gender should not matter especially when it comes to art. Anyway, the entire Veruca Salt discography is definitely worthy checking out and exploring, not just their "hits".
@Mandibil
May 17, 2026 at 7:31 am
I smell male feminist. – “ the seething murderous rage most women feel most of the time” … how the hell do uou know and if it is the case… maybe giving women power over everything is not a good idea
@SmartCookie2022
May 17, 2026 at 7:31 am
Nauseatingly awful music
@mtumasz
May 17, 2026 at 7:31 am
There are more important bands to make videos about
@leahvogelsimpson
May 17, 2026 at 7:31 am
I saw them open for Hole when i was 14 in 94. I met Louise, she was cool. Have you ever done Elastica?
@hiawathajones1
May 17, 2026 at 7:31 am
"The underlying murderous rage most women feel most of the time?" LOL, ok.