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Every year we’re told to care about some new freak

J.J. McCullough | May 19, 2026



Why are online weirdos so popular these days?

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Written by J.J. McCullough

Comments

This post currently has 30 comments.

  1. @JoeBeaudette

    May 19, 2026 at 4:30 pm

    Referring to Nick Fuentes as a “right-wing political commentator” is deeply disingenuous. He is a rather rare case of some who actually deserves to be called “far-right”. But no. We save that word for everyday conservatives, often when Christianity is involved, where the dreaded term “Christian nationalist” is frequently employed in tandem.

    How come the narrative always moderates the actual extremists to the centre while the actual moderates are made out to be radical? It’s almost like there’s an implicit yet concerted effort to demonize and delegitimize conservatism or something…

  2. @GibusWearingMann

    May 19, 2026 at 4:30 pm

    It reminds me of the old idea of "Twitter's main character of the day", of which Bean Dad was a prominent example. That phenomenon, being much smaller in scope, had much less concern with gravitas, and was (is?) able to subsist mostly on the novelty of the "main character's" weirdness.

  3. @Pretermit_Sound

    May 19, 2026 at 4:30 pm

    Hawk tuah was abrasive in that she was so utterly vacuous 🤦🏼‍♂️ also, I always got “squirrel” vibes from her (in that she resembles, and sounds like a squirrel 🤔)

  4. @seanrowshandel1680

    May 19, 2026 at 4:30 pm

    Underlying trend: masculinity revolves around replacing all non-Eastern women with eastern women in your mind, and that's why non-eastern women express their backlash to us from before we're born and why our moms collectively invented the farce of the masculinity which THEY grumpily allude to (which doesn't exist and can be mortally dangerous to us).

    All the senators in America are getting Asian wives and "coming out of the closet" in this way too. It's not new.

  5. @frozencanuck3521

    May 19, 2026 at 4:30 pm

    1:06 Andrew Callaghan, really? Dude, I’m sorry but Andrew Callaghan interviewing Clavicular was worth watching. If anyone has the creds to do a meaningful interview with these freak of the year weirdos, it’s definitely Andrew.

  6. @uku4171

    May 19, 2026 at 4:30 pm

    Every year my sister tells me about a new guy that apparently all the guys follow. And then I talk to the boys and turns out she's genuinely right and half my friends are up to date with all the nonsense and I'm the one who's in a bubble. Found out about Andrew Tate like that too.

  7. @goodroach9984

    May 19, 2026 at 4:30 pm

    JJ with all due respect, you're old. I think these "freaks" matter because they may not affect the people of your age, but it certainly influences the younger generations. I mean think about it, who mostly follows these freaks? You don't see people in your classrooms who repeat talking points of either side of the freakshow. In 20 or so years, the people who grew up with Tate, Hassan, Fuentes, will become our next politicians, lawyers, doctors, scientists, and generals. I believe that these grudges and beliefs held within their early adulthood wouldn't go away like you think.

  8. @dudobaggins4121

    May 19, 2026 at 4:30 pm

    I would say the rise in celebrity-hosted podcasts in the 2020s has given a more sustained media platform to these freaks than in previous decades. Like you said previous decades had plenty of viral pariahs, but they would maybe get a single interview by a single cable news network and covered by a few then-niche youtubers then mostly fizzle out. Whereas now these pariahs basically have a weekly spot on a rotating list of A-list celebrities’ podcasts for months, which of course feeds into clipping and broadened exposure to the general public

  9. @vitorafmonteiro

    May 19, 2026 at 4:30 pm

    At this point, I had long stopped being dragged into the "new freak" panic (to the point I even cared noticing the new freak). I realised 2 things:
    1) it all ends up feeling like a (to paraphrase The Who) "meet the new freak, same as the old freak" deal,
    and 2) the new freak is irrelevent, because they all are part of a trend, any individual case is just born from all sort of problems with both individual people and the society we all share (and the later will always bread more of the later). I didn't even think of it as deeply as J. J.'s "freak industrial complex", but just that there's a revolving door, and no individual one matters (and something is multiplying them).

  10. @89UO990

    May 19, 2026 at 4:30 pm

    I know it’s chronological but hearing Hailey Welch (coughing baby) between the hydrogen bombs that were Nick Fuentes and Sneako gave me whiplash

  11. @ryang1202

    May 19, 2026 at 4:30 pm

    I heard from the Channel 5 guys that supposedly Clavicular was propped up by the Palantir CEO. I'm not sure how accurate that is, but it would really explain how a guy like that gets SO famous overnight.
    A social media industry plant.

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