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Why This Mexican Genre Is Growing As Fast As K-Pop

Sound Field | October 11, 2024



Linda Diaz explores the global phenomenon of Sierreño music through the lens of Gen Z musicians.

She sits down with the Latin Grammy-nominated band Yahritza Y Su Esencia a band poised to take the Sierreno genre to new heights with their fresh perspective and unique sound. In Watsonville, CA, Linda interviews the rising stars of Revolucion, uncovering the roots and evolution of Sierreño music from its origins in Mexican regional music like banda, corridos and mariachi.

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Written by Sound Field

Comments

This post currently has 21 comments.

  1. @cintivla

    October 11, 2024 at 8:08 pm

    so cool! i've been listening to this genre for the past month after i heard the song madonna. my liked songs on spotify is full of this type of music haha. i love it and i'm glad to experience it! if anyone has cool recommendations, please let me know <3

  2. @pisspatt

    October 11, 2024 at 8:08 pm

    i think this is because of the whole corrido tumbado which mixed trap/hip hop rap elements with corridos. So you had a larger group of people that could relate or tune in, especially in the US.

  3. @IanSanchez-cq2cl

    October 11, 2024 at 8:08 pm

    Can't help but feel this largely misrepresents the phenomenon.
    What's gaining popularity worldwide is mostly corridos, not sierreño. The corridos genre is extremely popular in Mexico's lower-education and lower-income population and rather than relating to life struggles, the lyrics rarely ever explore anything outside of the following fantasies a) going from young/poor/humble to being some criminal lord's right hand to becoming the big boss b) doing/dealing tons of drugs, splurging in general c) cheating on your trophy woman / being cheated on and getting revenge.
    Even in sierreño music, alcohol/drugs, weapons, and women/cheating are extremely common themes but to a lesser or less explicit extent.
    I'm positive the worldwide popularity is 100% temporary and not in the slightest comparable to kpop.

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